Fit for 2020
GEA launches new group structure
GEA has launched the optimised new group structure developed as part of its “Fit for 2020” initiative, marking a fundamental shift both in its internal structure and organisation, and in its external customer relations. Starting immediately, the group is bundling and reporting the development and manufacturing of products and the provision of process solutions in two new business areas – “Equipment” and “Solutions.” The new bundling into business areas of roughly equal strength promises greater operational synergies spanning technologies and applications, and promotes functional excellence by standardising processes. For GEA’s customers this means a single national organisation per country as a central point of contact covering the entire product portfolio and offering all services on a local basis. In the Equipment business area, GEA brings together all activities that feature standardised equipment offerings. The Solutions business area brings together all project-based offerings that extensively cover customer-specific solutions.
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